The Buick Reatta was the first car Buick advertised as a two-seater since the 1940 Buick model 46. The car had a $30,000 price tag and was marketed to attract mature well heeled drivers who wanted a sporty car such as the Corvette, but who preferred more luxury, room and comfort. It was not a sports car, but a luxury coupe built in limited volume on a 98.5" wheelbase.
All Reattas were built in a special assembly plant in Lansing, Michigan called the "Reatta Craft Center" from 1988 - 1991. They were marketed as a "Hand Crafted Car." Instead of the usual moving assembly line, GM organized its work force into small teams. Workers performed dozens of tasks on the cars at various locations known as "Craft Stations," within the plant. The cars were carried between locations by computer-guided carts.
The Reatta was the most expensive Buick made at the time. The car did not sell well because of the expensive price tag. Buick ceased production at the end of the 1991 model year. Because of the unique capabilities of the Reatta Craft Center, the plant has been renamed and is now called the Lansing Craft Center. It is being utilized for the manufacture of an electric car based on the high-performance impact show car.
For power the Reatta has the venerable 3.8 Litre V6 sequential fuel injection engine and a four speed automatic transmission with front wheel drive. Top speed was electronically limited to 125 mph. The Reatta is rated at 18 mpg in the city and 27 mpg on the highway.
There were a total of 7009 Buick Reattas produced in 1989. The car you see here is one of the finest remaining examples.